>Well it not new but i found the original advert
LoveLove
Saturday, 16 May 2009
New Brief
Last Monday we received our new brief, its a goo-den. Its designing a advertisement for the chocolate manufacture Tunnocks. These brief will involve a lot of research, the thing which makes this brief interesting is that this is quite a old fashioned company, maybe involving something with heritage would work well
watch this space
LoveLove
12 Inches
Designed by War Design | Country: Australia
“Imagine being briefed to create striking packaging for a product named after the height of the bottle it’s packaged in. With only small print runs required, there was a real opportunity to have some fun. The solution was to design labels that were also 12″ long, printed onto packing tape using different colours to identify different variants. The labels wrap around the bottle creating a powerful and memorable branding device.”
Seriously this is one of the most distinctive packages i have seen in the last year i think i totally breaks the mould from the typical.
“Imagine being briefed to create striking packaging for a product named after the height of the bottle it’s packaged in. With only small print runs required, there was a real opportunity to have some fun. The solution was to design labels that were also 12″ long, printed onto packing tape using different colours to identify different variants. The labels wrap around the bottle creating a powerful and memorable branding device.”
Seriously this is one of the most distinctive packages i have seen in the last year i think i totally breaks the mould from the typical.
Fixa
Designed by BVD | Country: Sweden | Fonts used: Helvetica
“A clear strategy for the brand and the range, along with the naming of two new brands: Fixa and Func, tailored to the Nordic market. The Fixa brand comprised kitchen utensils and cleaning implements. Func comprised technical products. The result was two strong brands within one dynamic design system. The packaging design is attractive, clear and highly visible on the shelf.”
“A clear strategy for the brand and the range, along with the naming of two new brands: Fixa and Func, tailored to the Nordic market. The Fixa brand comprised kitchen utensils and cleaning implements. Func comprised technical products. The result was two strong brands within one dynamic design system. The packaging design is attractive, clear and highly visible on the shelf.”
Got Milk
Designed by David Fung | Country: United States | Fonts used: Archer
“This was a personal experiment in form, function, and fun. The goal of this redesign was to use a standard milk carton as the canvas to create a clean, modern, and functional design yet still approachable for the average consumer.
”
“This was a personal experiment in form, function, and fun. The goal of this redesign was to use a standard milk carton as the canvas to create a clean, modern, and functional design yet still approachable for the average consumer.
”
Paul Davis
This is the Paul Davis, i love the way his work is a total reflection on what he sees, so people speak before they think, Davis draws before he thinks.
Thursday, 2 April 2009
Subscribe to:
Posts (Atom)
